Make loyalty simple. Make repeat visits predictable.

Plum Loyalty is a modern restaurant loyalty program designed to increase repeat purchases. Create points and rewards, run targeted promotions, and track customer activity, so you can grow revenue without discount chaos.

Partnering with Restaurant Industry Leaders in Every Segment
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Why loyalty programs fail (and how to make them work).

Loyalty isn’t just "points." It’s clarity, consistency, and offers that feel worth it. Plum Loyalty helps you create a simple program guests understand and teams can run without constant support.

Increase repeat visits

Increase repeat visits

Reward the behaviors you want- frequency, higher ticket, and specific dayparts.

Keep it easy to understand

Keep it easy to understand

Simple points and rewards that staff can explain in one sentence.

Run smarter offers

Run smarter offers

Target the right guests instead of handing discounts to everyone.

Multi-location consistency

Multi location consistency

Standardize loyalty rules and rewards across stores while allowing brand-level control.

What you get with Plum Loyalty.

A loyalty and rewards system built for restaurant reality, simple for guests, manageable for teams, and flexible for growth.

Points and rewards that guests understand.

Build a program that's easy- earn points, redeem rewards, and keep guests coming back without overcomplication.

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Simple points earning rules.

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Reward tiers and redemption options.

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Clear customer experience at checkout.

Points and rewards that guests understand

Targeted offers and promotions.

Run promotions that make sense - welcome offers, win-back campaigns, and daypart boosts without broad discounting.

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Welcome, win-back, and seasonal offers.

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Target by behavior (frequency, recency, spend).

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Reduce discount waste with smarter targeting.

Targeted offers and promotions

Customer activity and insights.

Track points earned, redemptions, repeat behavior, and offer performance so you know what’s working.

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Customer profiles and activity timeline.

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Redemption and offer performance visibility.

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Make better marketing decisions with data.

Customer activity and insights

Multi-location loyalty control.

Standardize program rules across all stores while keeping the flexibility you need for location-level differences.

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Central program settings and governance.

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Store-level exceptions when needed.

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Consistent guest experience across locations.

Multi location loyalty control

Building stronger connections with happier customers.

We’re here to answer all your questions.

What is Plum Loyalty?
Can I run targeted offers instead of blanket discounts?
Is it built for multi-location operators?
How do I see it live?
Can I customize points, rewards, and tiers?
Does loyalty help with marketing automation?

START INCREASING YOUR SALES AND PROFITS NOW

Plum has everything your restaurant needs.

Schedule a Demo